hey@duettstudio.com+376 816 100

Graphic design

44th Andorra Fair

Client
Andorra la Vella Fair
Discipline
Graphic design
Services
Graphic campaignIdentity
Assets
11 images
44th Andorra Fair: Graphic campaign and visual identity for the Andorra Fair.

Visual identity for the 44th Andorra la Vella Fair.

Concept

Organic shapes

The design draws on soft graphic lines inspired by nature. You can find shapes that recall a leaf, a river, the sun...

We highlight Andorra's natural resources, especially for energy: water and sun.

Logo

Lettering

As a whole, the logo shows the word "FIRA" (Catalan for "fair") and, at the same time, the number "44" in the vertical letters "I" and "A". Each letter also carries its own symbolism.

The letter "F" represents the forests and mountains, so present and so essential to the country's past and future. The letter "I" is the sun and the river, which let us generate sustainable energy. The "R" speaks of connectivity and technology — the "smart city" concept and the balance between two Andorras: the natural and the modern. Finally, the letter "A" represents life and making the most of Andorra's resources.

Let's talk?

Want a project like this?

Tell us about your challenge