Branding
Fullglass
The project
For Fullglass, a Peruvian processed glass company, we created a visual identity in dialogue with architecture: rigour, precision and a contemporary outlook.
Brand
The brand concept is inspired by a building façade, distilled into a simple geometric shape that conveys solidity, precision and structure. The choice is deliberate: architectural façades are one of Fullglass's main business lines, as a specialist in glass solutions for construction projects. The symbol ties directly to the world of industry and contemporary architecture, evoking stability, technology and structural rigour. To reinforce the brand's positioning, we also proposed a tagline summing up the company's value promise: "El cristal perfecto, para el proyecto perfecto" (The perfect glass, for the perfect project).
