Campaign
Visit La Massana
The project
Advertising campaign for La Massana's new tourism website.
Concept
A la massana més
Like anywhere, La Massana has distinctive traits and places that are part of its identity. Others we can claim as our own, and make the most of the debate that follows.
At Duett we created a campaign for its new tourism website. To make it more effective and direct, we produced four short videos showcasing the parish's defining features and landmarks.
Other communication media
Alongside the video pieces, the idea was adapted for other formats, such as bus shelters across the parish of La Massana, social media content and print ads.
